How a leading Furniture company can implement design-for-cost strategies and launch products faster?

By Lauriane
Share on LinkedInTweet about this on TwitterShare on FacebookShare on Google+

Nowy Styl Group is a European leader in comprehensive furniture solutions and the third largest manufacturer of office furniture in Europe. They have selected “My Product Portfolio”, a Dassault Systèmes industry solution experience, to design, develop and deliver more innovative products and accelerate new product introductions.

nowy-styl-group
“Dassault Systèmes’ industry solution experience helps our technical departments, personnel, partners and suppliers better communicate and monitor and detect issues early in the development process to optimize product quality. These capabilities reduce development and manufacturing time and costs and improve our time to market.” said Tomasz Bardzik, CTO Nowy Styl Group.

Karai_horizontal

To understand how Nowy Styl Group can implement design-for-cost strategies and launch products faster and in compliance with sustainability targets and safety norms, Watch the video and Listen to Tomasz Bardzik, CTO of Nowy Styl Group

Staatsoper2_01

Discover More

Read the Full Press Release

Watch the video and Listen to Tomasz Bardzik, CTO of Nowy Styl Group

Discover more about “My Product Portfolio” Industry Solution Experience

Find more about Dassault Systèmes’ in the Consumer Goods & Retail industry

 

3D Won’t Replace Traditional Fashion Design (It Will Make it Better)

By Lauriane
Share on LinkedInTweet about this on TwitterShare on FacebookShare on Google+

dressmaking still life - pink measure tape, pins, thimble, shears on fabrics

There’s something about fashion apparel that inspires people. It is, perhaps, the oldest craft, art form, and profession in the world, evolving from the simple utility of animal skins to the modern, purpose-built, tech apparel of today. People are passionate about their clothes: the fit, the color, the style, and the way it compliments their form. And why not? There are so many aspects to enjoy about apparel. There is the coziness of fleece or the comfort of a tee-shirt. Fabrics that, because of the thread construction, shimmer like fluttering fall leaves. There is the bliss of finding those pants with the perfect fit that seem to effortlessly compliment the human form.

Apparel is a fundamentally physical experience, so how can we hope to improve the experience with the cold preciseness of digital technology?

black-and-white-modelHumans tend to be binary in nature: plus or minus, black or white, either/or. The reality is that there is so little in life that is totally clear cut. The truth is generally found all along the line between the extremes, and so it is with physical and digital fashion design. Fashion design is, and always will be, about how a physical garment looks and feels on the body. But the fact remains that there are certain things that are either difficult, or impossible, to do in the real world. Many of these things, however, can be extremely easy to accomplish in the digital domain.

For instance, when creating a physical garment, there is no way to instantly change its color, material, or shape. Further, it takes a massive amount of effort to rearrange a physical retail space in order to try different assortments, layouts, and fixtures. However, making these types of changes are nearly instantaneous in the digital world. And although the digital realm is very good about showing options and allowing you to make changes, it can tell you very little about how a garment feels and nothing about the quality of its construction. And it’s because of this last flaw in digital tools that many in the fashion world often throw these tools out completely.

But is there a middle ground? Is it possible to have the benefits of digital while retaining the authenticity of physical?

Many industries have moved to a digitalized concept, a digital version of tangible things has many of the same attributes of its physical counterpart, such as size, weight, bendability, stretchiness, color, texture, etc. The idea behind this is that different scenarios can be tested on it far more quickly and efficiently than having to take the time to construct and test versions physically. This is done routinely in aerospace and automotive industries where real mechanical physics are applied to digital vehicles, which are flown or driven many times before a single physical part is ever created.

So, can 3D be applied to apparel and fashion? Many companies now are using the right tools to make their fashion brands more powerful.


joshua-black-whiteDesigners can sketch their ideas on a 3D form to get a clear idea of how a garment will look from all angles.
Garments can be simulated with actual material physics to see how they drape and fit long before fabric is ever cut. A multitude of retail assortment ideas can be tested in a digital space without having to construct and make constant changes to a physical showroom. The result? A physical garment that is truer to the designers’ intent, in less time, and with less expense, with a physical retail experience for the consumer that is more pleasing and relevant. For the brand that moves to digital, it means improved sales, increased margins, and a happier consumer.

Take a journey with Joshua Young, 3D product creation expert and a veteran of almost 20 years with Nike, who explains the limitations of existing apparel methods and how using innovative solutions for apparel is changing the game for apparel brands and consumers.

Learn more about 3D in Consumer Goods, Fashion and Retail:

Young eco-designer gives second birth to furniture with 3DEXPERIENCE

By Zoe
Share on LinkedInTweet about this on TwitterShare on FacebookShare on Google+

Welcome back! :-) This is our third installment in the Leapfrog Project series.  Today, we’ll take a look at a project called “Reborn” and its main lead designer, Hong.

The Reborn Project is a collection of living-room furniture created with up-cycled materials, and produced by Beautiful Company. The Reborn Project has been led by Hoang Thu Hong, one of the Sustainable Product Innovation (SPIN) project designers (you could see her being interviewed as part of the video in the previous post).

The Company

Beautiful Company is a small Vietnamese wood company making products for domestic market. To differentiate themselves, they wanted to make sustainable products out of up-cycled products. The challenge is as big as, culturally in Vietnam using brand new products is better seen than recycling, as it is a sign of wealth and prosperity.

The Reborn Collection

Hoang Thu Hong, Designer of the Reborn Collection

The Reborn collection aims on balancing aesthetic and function, creating beautiful furniture out of upcycled and recycled material.

Firstly, the concept is based on customers’ need to create functional and time-saving products. As Hong explained:

They want products to organize their place in a smart way, with a good atmosphere, relax and easy-clean. Besides, they tend to choose objects with multiple functions.

Secondly, the designs are based on up-cycling principle which is to reuse object or material in a way as to create a product of a higher quality or value than the original. Hong used secondhand discarded furniture and collected pallet wood from import/export industry to recreate innovative and modular designs.

Sustainable Design Methodology

Based on Design for Sustainability (D4S) methodology of the SPIN project, Hong, and Beautiful Company worked with 3 sustainable design dimensions:

  • Recycled material
  • Local material
  • Longer Lifetime of the products

Local material

“There are variety local materials which could create better quality products using good skilled Vietnamese craftsman.” Hong said. Furthermore, using local materials reduces the environmental impact of transportation and preserving the local eco-system.

As an example, using pine wood from pallet wood in Vietnam instead of wood imported from South America (which is often the case in Vietnamese furniture production), we estimated a reduction of the environmental footprint from 6 to 12%, depending on the indicator.

SOLIDWORKS Sustainability results on localizing material

Recycled material

On the first hand, Hong used pallet wood from the import/export industry in which she chose the most adapted to re-design.

Different types of Palette wood

On the other hand, Hong went hunting for old furniture to recover some useful parts of them, such as these bed heads.

Bed heads before up-cycling

Hong used SOLIDWORKS apps to design the new products based on the second-hand product design, on which she design the new parts, such as making a sofa with storage units.

Redesign of the Bed head in SOLIDWORKSRedesign of the Bed head in SOLIDWORKS

We estimated that using 100% recycled material, like pallet wood reduce the environmental footprint from 48 to 76%, depending on the indicator!

SOLIDWORKS Sustainability results after choosing recycled material

Longer Lifetime of the products

Finally, by creating products that up-cycled instead of thrown away, their lifetime is extended. With a longer lifetime, we consume fewer products and reduce the environmental impacts.

The reborn sofa during manufacturing phaseThe reborn sofa during manufacturing phase

 

Results

Finally Hong and the Beautiful Company created a collection that has an average of 40 to 90% of carbon footprint cut-off, depending on the products. “Now the collection is displayed in Hang Xanh (Green Street) showroom where awareness and education is provided about how to up-cycle old products to give a longer life-time”, Hong said.

The Reborn SofaReborn sofas in Green Street

Inspired by the Reborn Project, Hong continues to create innovative designs out of pallet wood, hoping to produce them soon.

Palette Wood Collection SOLIDWORKS ModelPalet Wood Modular Chair & Bed SOLIDWORKS Models

If you are interested by other use cases, educational materials, and news about the Leapfrog Project, stay tuned and follow the frog

Leapfrog Project series

Zoe BEZPALKOZoé BEZPALKO is an Eco-Design Specialist at Dassault Systèmes