3D Design and Validation for CTO Products (eBook)

By Matthew
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Customizing products to customer requirements helps manufacturers differentiate and drive higher margins. Creating variants of a single, global product to meet local needs and preferences helps them get to market fast on a global scale. But offering multiple product variants in either of these scenarios creates a tremendous amount of complexity. This complexity results in overburdened engineers, slow quote response times, and costly mistakes. What if companies could take advantage of configured products without having to invest so much time and effort in designing custom-engineered orders?  Or put so much time and energy into creating a quote with a reasonable level of confidence? Or suffer from errors?

As discussed in the new eBook from Tech-Clarity‘s founder and President, Jim Brown, 3D Design and Validation for Configure-to-Order, there are ways to make life easier at order time.  The eBook shares best practices uncovered by Tech-Clarity’s research and practical experiences from GE Power’s Jeff Erno. The answer is to shift as much design and validation as possible “left,” or earlier in the product development process. This helps resolve a lot of the headaches that happen when quotes or orders require engineering effort to estimate costs, create designs, and prepare manufacturing documentation.

CTO-imageThe eBook discusses the value of a configure-to-order (CTO) approach. While there are many products that have to be produced using engineer-to-order (ETO) techniques, and many more that have some elements of ETO, companies that can move the bulk of the workload earlier in the process can create an advantage by responding more rapidly to customers. They also give themselves better insight into costs so they can develop more accurate, confident quotes.

CTO comes with its own complications, of course. One approach that companies use to configure products to order, for example, is creating multiple CAD assemblies in advance. Unfortunately, this is very time-consuming and makes incorporating changes a nightmare. Instead, companies can design across configurations using an approach called the “150% BOM” or “max case” design. This includes all possible combinations in a single CAD model. With the right ability to filter based on configuration options, this can help companies reduce design and validation complexity without having to create a library full of assemblies. Our research also suggests that using a modular design approach leads to better results, and makes this “shift left” easier.

CTO-J-BrownIn addition to designing in a configured context, there are other things manufacturers can do to reduce time and effort when it matters most – when the customer is waiting. Our research shows that rules-based design, design automation, and configurators help manufacturers achieve better financial performance. As the eBook concludes, “Using the right processes and 3D configuration technology, manufacturers can improve efficiency, streamline order processes, reduce errors, and develop accurate quotes much more quickly.”

CTO-J-ErnoManufacturers of “to order” products should investigate the ability to shift design left and leverage automation to streamline quotes, orders, and manufacturing.  While not all products are CTO candidates, and many will have “specials” that require engineering at order time, a shift left can result valuable quote and order performance improvements.

Read the eBook, 3D Design and Validation for Configure-to-Order to find out more about how manufacturers can leverage best practices and technology to improve CTO results.

Great design is everything… and not enough   

By Alyssa
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Imagine the disappointment. Your design is innovative and beautiful. Your product is as useful as it is intuitive. A perfect marriage of form and function.

You did absolutely everything right.  And yet, your customers keep leaving you. Why?

To put it simply, your customers leave because they can. Easily. Today’s markets are transparent, production is global, competition is fierce and consumers are powerful. With comparative price, availability and performance information available online 24/7, companies can easily discover and copy one another’s innovations, and rapidly bring alternatives to market. And customers can easily survey all options and switch allegiance at will.

How can companies combat this? When a customer becomes engrossed in a compelling experience, rather than simply purchasing and using a product, a true relationship can be formed and a bond of loyalty created.  This is the reason “customer experience” has become a top priority for CEOs.

So, how do companies create these experiences?  In a new 3-page paper, “Design in the Age of Experience,” Dassault Systemes explores the current design environment and how companies employing a traditional strategy of competing on price or features or even just design find themselves struggling to sustain the game of one-upmanship and manage customer churn.

How can a company transform itself to thrive in the Age of Experience?  We invite you to discover this answer now!

You can also check out here to see more about discussions held at our recent event, Design in the Age of Experience, that took place last month in Milan, bringing together ~400 attendees from different industries and from around the globe.

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ENOVIA at DESIGN in the Age of EXPERIENCE

By Matthew
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DitaoEComing this April 11-12 in Milan, Italy – join colleagues and like-minded design-focused professionals from around the world as they converge on what will be a blow-out global conference.  For two days, come and be inspired by solutions delivering disruptive 3D experiences for designers around the world. Let’s imagine together the future of Design and Engineering, connecting the dots from FICTION to FUNCTION, and innovating across roles on Dassault Systèmes.

ENOVIA will be at this event and we invite you to join our breakout sessions planned that we hope you attend.

April 11
Day 1:

  • Brand CEO Breakout Session

April 12
Day 2:

  • Accelerating Market-Driven Product Development with Garth Coleman VP of ENOVIA Brand Marketing (9:30am)
    Learn how to get the best ideas from the market and enable requirements-driven
  • Keeping complex projects on time with Invisible Governance with of ENOVIA Brand Marketing Howie Markson (10:15am)
    Learn how to provide global teams with accurate, realtime information to keep design deliverables on track and respond to ever-shrinking product lifecycles
  • Harness the power of 3DEXPERIENCE and CATIA V5 with Howie Markson (11:30am)
    Learn what exciting and unique 3DEXPERIENCE® applications can be leveraged by CATIA V5 data to enhance your design capabilities and improve your productivity
  • Disruptive Engineering using Data Driven Design with Sameer Arora of ENOVIA User Experience (1:45pm & 2:30pm)
    Learn how to quickly capitalize on multiple market opportunities to capture market share and significantly improve design productivity

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  • Move to 3DEXPERIENCE with Sameer Arora (4:00pm)
    Transition & Coexistence approaches for CATIA V5 users moving to the 3DEXPERIENCE platform

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The day will have the other Dassault Systèmes brands on site with engaging and exciting content.  Additionally, plan to check out the 3DEXPERIENCE Playground where you will be able to enter virtual universes where you will discover how the 3DEXPERIENCE platform helps companies innovate in the age of experience and shape the future.

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We look forward to you joining everyone at this event.

HERE’s a LINK to the detailed agenda and all the relevant info for the two days can be found on the landing page HERE.

See you in Milan!



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