Why Products Are No Longer Enough: Consumers Today Buy Experiences

By Therese

Take a minute and think about the products you manufacture. Whether it’s in the area of High Tech, Consumer Goods, Transportation & Mobility, or any other industry, at the end of the day, it’s what motivates consumers to purchase that matters the most. And what motivates them more than the actual experience?

The consumers of today buy experiences—products are no longer enough. At the 3DEXPERIENCE FORUM North America, you can learn how to go beyond delivering great products and move to creating memorable experiences for your customers. Virtual Reality presents a significant impact on your customers and use of DELMIA solutions can take them there. Find out how we can help you manage and deliver the right product experience to your customers around the world.

Manufacturers like you can provide memorable experiences for customers using DELMIA solutions. We’ll help you navigate the future by enabling innovation and collaboration across the business ecosystem. DELMIA provides businesses like yours with 3DEXPERIENCE universes to improve the real world of Global Industrial Operations. Our DELMIA experts will be on hand to show your how you can meet your customers’ expectations for a unique, highly-personal experience tailored to their needs.

3DEXPERIENCE_Forum_Vegas_PMH_Bkft_Nov14

Join Us for the 3DS Brand Leader’s Breakfast with Patrick Michel

Hear more about the latest advancements in manufacturing at the 3DEXPERIENCE Forum North America from DELMIA’s VP of User Experience and Marketing, Patrick Michel. Patrick will reveal how to go beyond delivering great products and move toward creating memorable experiences for your customers. Meet with him on Wednesday November 12 at 7 A.M. to hear how. When registering here, be sure to check the “3DS Brand Leader’s Breakfast” option.

After the forum, continue the technical conversation on Manufacturing. Go where all the experts are. Join the conversation at a DELMIA Community now!

Spotlight on Becher Neme: BIM Expert Pushes a Zero-Change-Order Approach

By Akio

The team that makes up Neme Design Solutions, a Long Beach, California-based BIM consultancy, specializes in simplifying highly complex projects to enable fabrication.

Led by founder Becher Neme, the firm includes a small team of architects and engineers with more than a decade of experience working onsite with general contractors, and with particular expertise in the CATIA solution.

This combination of field experience and software knowledge has helped the firm carve out a unique niche in model clash detection and resolving interface challenges.

Yesterday’s Improvements Are Today’s Inefficiencies

While Neme notes that the AEC industry has flocked to BIM as a means for improving construction efficiency, the tools commonly used require certain sacrifices.

Case in point, one of the firm’s primary services is coordinating clash detection among BIM models. Today, most general contractors launch a project by meeting with all of the trade contractors.

Dozens of people bring their 3D models and, through a seemingly endless series of meetings, they run clash detection to find potential conflicts among systems. When conflicts are found, each model is updated with the solution.

Neme left these meetings wondering: how much time is invested in preparing for these meetings? How much money is spent on getting all parties involved on the same page? If BIM is about providing project efficiency, how can this process be made more efficient?

A Single-Source Solution

While clash detection can be easy, there’s value to be gained in resolving these conflicts more efficiently. To do so, Neme Design Solutions has explored the single-source model concept.

The idea is that Neme Design Solutions works with the general contractor to create an accurate BIM model before subs are brought on board. A small, highly skilled team creates a highly accurate model. As much as 90 percent of the conflicts can be resolved at this stage.

Tweet: An accurate #BIM model can resolve 90% of #AEC conflicts before subs are brought in @Dassault3DS @becherneme http://ctt.ec/Uyh5a+

Click to tweet: An accurate #BIM model can resolve
90% of #AEC conflicts before subs are brought in

Next, the trade contractors are brought in. Rather than resolving hundreds of modeling conflicts, this wider group fine-tunes the existing model before moving directly to fabrication and installation.

The Peak of Precision

This single-source solution is already in action on several of Neme’s projects.

Among them, the Anaheim Regional Transportation Intermodal Center required the high-precision work for which the CATIA software solution is best known. The project features a highly complex ETFE roof with more than 3,000 connection components.

Anaheim Regional Transportation Intermodal Center

(images courtesy of Neme DS)

The roofing contractor brought Neme Design Solutions onboard when the sub determined its software could not handle the roof’s intricate geometry.

By developing a comprehensive, single-source 3D model, the roofing team was able to extract fabrication drawings so accurate that only four of the 3,000 components ultimately needed changes.

Anaheim Regional Transportation Intermodal Center nodes

Anaheim Regional Transportation Intermodal Center nodes

Anaheim Regional Transportation Intermodal Center nodes

But it is Tivoli Village—a mixed-use development in Las Vegas—that perhaps best demonstrates the unique benefits possible from single-source models.

General contractor Hardstone Construction took complete charge of this 2 million square foot project. As part of a small team of CATIA experts, Neme was deeply involved in developing a single-source model for the project. He rendered the MEP part of that model to be conflict-free and ready for installation.

Tivoli model

With the help of this process, the $350 million first phase of the Tivoli Village was so efficient that it had virtually no change orders. The general contractor was able to beat the budget in several areas.

Tivoli village

(images courtesy of Neme DS)

Tweet: Single-source #BIM models allowed a $350M proj to yield virtually no change orders #AEC @Dassault3DS @becherneme http://ctt.ec/b6b3_+

Click to tweet: Single-source #BIM models allowed
a $350M proj to yield virtually no change orders

Next Generation Possibilities

Given the promise of single-source models, Neme is looking to what might soon be possible.

The next generation, he suggests, must move 3D models beyond visual representation and conflict resolution tools. Future models should improve installation workflow onsite, further optimize prefabrication, reduce material waste and raise onsite safety standards.

For Neme, CATIA is far and away the preferred platform for creating complex, yet flexible, models. However, he notes that given Dassault’s game-changing results in the aerospace industry, expectations are high from construction players on what the software company can do to transform their standard processes.

Neme notes that the latest update to Dassault’s platform boosts the software to a truly collaborative tool. The cloud-based platform allows project teams to work live in a model from anywhere around the globe. Updates are instantly visible to the entire team.

This capability allows the specific skill set offered by Neme Design Solutions to be available as-needed worldwide, and allows Neme and his team to work on multiple projects across the world at once.

Where to Learn More

Looking to learn more about single-source models? Consider attending this year’s 3DEXPERIENCE Forum in Las Vegas, November 11-12, where Neme is a returning speaker.

For Neme, the event is a must-attend for anyone interested in innovative solutions, as it exposes attendees to how the technology currently being explored in construction is being used in aerospace, industrial design, medical and other highly successful industries—suggesting new possibilities for how construction can move forward.

For more on the 2014 3DEXPERIENCE FORUM, visit: www.3ds.com/3ds-events/3dexperience-forum-nam

Tweet: A Zero-Change-Order Approach for #AEC from #BIM Expert and #3DXforum Speaker @becherneme | @Dassault3DS http://ctt.ec/55958+

Click to tweet this article


Related Resources

Visit Neme Design Solutions

Connect with Becher Neme on LinkedIn

Learn more about AEC solutions from Dassault Systèmes

Attend the 3DEXPERIENCE Forum, Las Vegas, November 11-12:

3DEXPERIENCE Customer Forum 2014

 


CATIA V6 online at 36,000 ft: ON and ABOVE the cloud :)

By John

As I am frequently flying over US to meet with customers, I’ve spent a lot of time working in planes. So I appreciate that CATIA V6 be ‘on the cloud’ in the sense that it allows to refine a 3D design online using a standard https web connection. I thought I would share with you my experience of design using CATIA V6… from 36,000 feet.

YES: this is not just about being ON the cloud but also, literally, ABOVE the cloud(s) ! :-)

What I like when authoring with CATIA V6 is that I don’t need to check out and download locally my assembly to perform my modifications, and check them back in. Nope. Instead, I navigate through the 3D design residing on the server instantly over the web, open the parts I want to work with, perform the changes and hit save (more precisely “propagate” as we say in V6, as it also manages the potential impacts) when I’m done.

YouTube Preview Image

Maybe this video can give a new meaning to streaming “up/down” only what is necessary of the 3D design: up/down from a plane.

John CoyneJohn Coyne is an Application Engineer at Dassault Systèmes in the Los Angeles area.



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