How a leading Furniture company can implement design-for-cost strategies and launch products faster?

By Lauriane
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Nowy Styl Group is a European leader in comprehensive furniture solutions and the third largest manufacturer of office furniture in Europe. They have selected “My Product Portfolio”, a Dassault Systèmes industry solution experience, to design, develop and deliver more innovative products and accelerate new product introductions.

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“Dassault Systèmes’ industry solution experience helps our technical departments, personnel, partners and suppliers better communicate and monitor and detect issues early in the development process to optimize product quality. These capabilities reduce development and manufacturing time and costs and improve our time to market.” said Tomasz Bardzik, CTO Nowy Styl Group.

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To understand how Nowy Styl Group can implement design-for-cost strategies and launch products faster and in compliance with sustainability targets and safety norms, Watch the video and Listen to Tomasz Bardzik, CTO of Nowy Styl Group

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Read the Full Press Release

Watch the video and Listen to Tomasz Bardzik, CTO of Nowy Styl Group

Discover more about “My Product Portfolio” Industry Solution Experience

Find more about Dassault Systèmes’ in the Consumer Goods & Retail industry

 

3D Won’t Replace Traditional Fashion Design (It Will Make it Better)

By Lauriane
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dressmaking still life - pink measure tape, pins, thimble, shears on fabrics

There’s something about fashion apparel that inspires people. It is, perhaps, the oldest craft, art form, and profession in the world, evolving from the simple utility of animal skins to the modern, purpose-built, tech apparel of today. People are passionate about their clothes: the fit, the color, the style, and the way it compliments their form. And why not? There are so many aspects to enjoy about apparel. There is the coziness of fleece or the comfort of a tee-shirt. Fabrics that, because of the thread construction, shimmer like fluttering fall leaves. There is the bliss of finding those pants with the perfect fit that seem to effortlessly compliment the human form.

Apparel is a fundamentally physical experience, so how can we hope to improve the experience with the cold preciseness of digital technology?

black-and-white-modelHumans tend to be binary in nature: plus or minus, black or white, either/or. The reality is that there is so little in life that is totally clear cut. The truth is generally found all along the line between the extremes, and so it is with physical and digital fashion design. Fashion design is, and always will be, about how a physical garment looks and feels on the body. But the fact remains that there are certain things that are either difficult, or impossible, to do in the real world. Many of these things, however, can be extremely easy to accomplish in the digital domain.

For instance, when creating a physical garment, there is no way to instantly change its color, material, or shape. Further, it takes a massive amount of effort to rearrange a physical retail space in order to try different assortments, layouts, and fixtures. However, making these types of changes are nearly instantaneous in the digital world. And although the digital realm is very good about showing options and allowing you to make changes, it can tell you very little about how a garment feels and nothing about the quality of its construction. And it’s because of this last flaw in digital tools that many in the fashion world often throw these tools out completely.

But is there a middle ground? Is it possible to have the benefits of digital while retaining the authenticity of physical?

Many industries have moved to a digitalized concept, a digital version of tangible things has many of the same attributes of its physical counterpart, such as size, weight, bendability, stretchiness, color, texture, etc. The idea behind this is that different scenarios can be tested on it far more quickly and efficiently than having to take the time to construct and test versions physically. This is done routinely in aerospace and automotive industries where real mechanical physics are applied to digital vehicles, which are flown or driven many times before a single physical part is ever created.

So, can 3D be applied to apparel and fashion? Many companies now are using the right tools to make their fashion brands more powerful.


joshua-black-whiteDesigners can sketch their ideas on a 3D form to get a clear idea of how a garment will look from all angles.
Garments can be simulated with actual material physics to see how they drape and fit long before fabric is ever cut. A multitude of retail assortment ideas can be tested in a digital space without having to construct and make constant changes to a physical showroom. The result? A physical garment that is truer to the designers’ intent, in less time, and with less expense, with a physical retail experience for the consumer that is more pleasing and relevant. For the brand that moves to digital, it means improved sales, increased margins, and a happier consumer.

Take a journey with Joshua Young, 3D product creation expert and a veteran of almost 20 years with Nike, who explains the limitations of existing apparel methods and how using innovative solutions for apparel is changing the game for apparel brands and consumers.

Learn more about 3D in Consumer Goods, Fashion and Retail:

Paris 3D Saga – Experience it live, online and mobile

By Aurelien
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Paris 3D SagaA couple years after the Khufu and Giza projects, we’re back into a brand new historical 3D adventure. This time, it’s nothing less than the most visited capital in the world, the City of Lights, also know as Paris ;-)  “Paris 3D Saga” is an educative and entertaining journey in the history of Paris beginning 20 centuries ago. Today, we’re releasing three ways to experience the Paris 3D Saga: a live event (if you have the chance to be in Paris tonight), an online 3D experience, as well as an iPad app. Please have a look at the video previews below!

At a first glance, Paris 3D might just look as a video game. It’s not. Each step of the reconstitution was verified and validated with history experts. An history committee under the supervision of Didier Busson, history expert and archaeologist of Paris city, ensured that the project was scientifically and architecturally accurate. Because in the end, whether it’s for our customers from any industry or for an historical reconstitution, our technology and approach serve the same intent: it’s not about building virtual universes for the sake of virtuality ; it’s about building virtual universes that are the closest to the real world, for the sake or reality. Or, in a single word, 3DEXPERIENCE :)

For more details about Paris 3D Saga, please visit: http://www.3ds.com/paris

Live – 3D immersive event on 9 giant screens in Paris (on Sept 29, 2012 – follow #Paris3D on twitter):

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Online Paris 3D Online Experience:

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Mobile Paris 3D iPad app:

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