Legos Used to Foster Future Engineers

By Tim
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 The First Lego League (FLL) is a robotics program for 9 to 16-year-olds designed to get children excited about science and technology, and teach them valuable employment and life skills.

The competition introduces younger students to real-world engineering challenges by building LEGO-based robots. FLL teams, guided by their imaginations and adult coaches, discover exciting real-life issues and, through the process, learn to make positive contributions to society.

Fifty-eight teams participated in the 2011 Rhode Island FLL robotics championship. You can see all the excitement of the competition on their Facebook page (and get more details on their website).

For the third consecutive year, 3DS’ SIMULIA sponsored the Rhode Island FLL. Its employees Richard Simpson, Glenda Jeffrey and Bhushan Thakar served as judges to evaluate kids’ robots.

The theme of the competition, BODY FORWARD, galvanized teams to discover innovative ways to repair injuries, overcome genetic predispositions, and maximize the body’s potential, with the intended purpose of leading to healthier lives.

This translates into building a robot and attempt to complete a series of “missions” related to biomedical engineering – from dispensing medicine to inserting a stent to widen a constricted artery.

Bhushan Thakar shares:

“the enthusiasm and involvement of the children deserves accolades – students strive hard to improve the design, building, programming and strategy of robots; moreover, children are receptive and benefited in suggestions offered by mentors in these areas.”

This year’s winning team was S.M.A.R.T. from St. Mary’s Academy Bay View of East Providence. They are the first team from an all-girls school to win the Champion’s Award in Rhode Island! Each team member on the championship team receives a $5,000 scholarship, renewable for four years, to Roger Williams University and the team moves to FLL World Festival to compete with the best teams from around the world on April 27th to 30th in St. Louis, Mo.

So, way to go First Lego League for helping to build future women engineers too!

Take care,


Design School Interview #1: Immersive Rail Shooter Game

By Charles
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To begin this Design School Miniseries, here is an interview of David, a young student and award winner… let’s discover what he has to tell us!

David, could you please introduce yourself?

Hello! My name is David Arenou and I am from Nantes. I study at the School of Design Nantes Atlantique, France. I am currently in my last year of studies and just did a 3D project. At the moment, I am doing my final internship at Alcatel Lucent and then I will graduate. And why not apply for a job at Dassault Systèmes?

Describe your “IMMERSIVE RAIL SHOOTER” project…

IMMERSIVE RAIL SHOOTER is my final School of Design project. What I came up with is a shooting video game. The central idea is that you have to hide to survive.  And to give the game a tangible dimension: you are in your living room or bedroom, where you place a video console, and the immersive rail shooter allows you to bring the belongings you have around you (chair, sofa, table, any object that you could use to hide behind), into direct interaction in the video game. You use these physical elements as real hiding tools. The only other thing you need is a camera for you to be detectable, and a fake gun or remote control to track your movement.

What is it about your game that really offers something new to a potential user?

The main evolution introduced in the game is related to the physical immersion aspect: you are completely in the game, with your body and your thoughts, and this is the huge difference with other projects. The game is a success when you forget that you are only in your room.

But how do you use the game?

You just put a chair in front of your body, and you imagine your body is in the virtual world; as I said before, you forget where you are.  You are in another world, you feel immersed.

Why did you choose 3DVIA Virtools to develop this project?

I chose 3DVIA for three reasons: first, because I learned 3DVIA Virtools in my school, so I was used to it and I already knew the software; secondly, 3DVIA enabled me to prototype my ideas very rapidly. Last but not least, I knew I needed a tracking system to detect the player, ARtoolKIT to track big markers. 3DVIA Virtools gave me the answer.  It made it easy and quick to compose and have access to a whole array of different choices and behaviors.

What does your winning Laval Virtual’s First Prize and Prize for the Best Interaction and Programming inspire you for the future?

I took part in the Laval Virtual Conference as a student competitor and I won the Virtual Fantasy Prize. It’s a great honor for me to have won this kind of award and I really want to express my thanks to the jury. This award tells me today: “Ok, David, this project is your thing, keep it up; maybe it will be your way for the future….”

David, thank you for visiting DS Campus and thank you for talking to us.

My pleasure !



Charles Bonnassieux works as Marketing Specialist for Dassault Systèmes

Carnival Treat: 3D Augmented Reality Preview!

By Kate
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Happy Carnival everyone!

To get you in the mood, I thought you’d enjoy a sneak preview from our Experiential Marketing Strategy team .  

With our partners Nestlé, Twentieth Century Fox Film Corporation and Blu Sky Studio (Ice Age film creators), we’ve created a truly international augmented cereal box experience. 

Check out these statistics to see just how global:

  • 53 Countries
  • 29 Languages
  • 26 MILLION Boxes!!

So unlike other experiential marketing projects I’ve blogged about, this is the first that’s soooo widespread.

Here’s a look at 30-seconds video about the Rio experience:

YouTube Preview Image

If you live in Asia, Latin American, Europe or Eastern Europe, chances are you’ll be able to buy a box of Nestlé at your local grocery store and play with “Rio” film characters Blu and Jewel.   

Here’s a Rio trailer to help you get to know Blu and Jewel better:

YouTube Preview Image

To see if your country is part of the Rio fun, check out the dedicated website:

And if you don’t live in one of the participating countries, stay tuned to 3D Perspectives.  I may be able to get my hand on some cereal boxes to give away.  ;-) 

Desfrute o carnaval hoje!


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