Get online and develop your EV!

By Jonathan

Register here!

Calling all electric car freaks, online community nutters, 3D wackos, product design gurus . . . what have I missed?

We’re organising an event that you’ve all been waiting for! It’s all about sharing ideas on how to develop an electric car online via communities from all over the world.  And it’s happening November 22.

We’ll also be announcing an online project that’s going to happen in collaboration with 40 Fires using our new suite of online products (CATIA V6 Online & 3DSwYm).

We’ve got a fantastic line up of speakers, for example:

So what are you waiting for, register today (free) for our Community Based e-Car Development conference at www.3ds.com/CBeCD

The ECF is the 23rd and 24th November, why not go to both?

Yours sustainably,

Jonathan

P.S. For more about this sort of thing, check out my previous posts:

Are you hyper social? How Human Evolution Shapes the Way We Build Communities

By David C.

Copyright: Delphine Bruyere

Over the last couple of months the ENOVIA communities team has been engaged with Francois Gossieaux, the founder of Human 1.0 to explore what drives people to join online communities. In particular, with the expansion of 3DSwYm, we’ve been working to better understand how the SOCIAL rather than the MEDIA element of the social media phenomenon drives users to engage and participate online – all with the aim of faciltating social innovation.

The biggest “ah-ha” moment for us so far has been that, based on thousands of years of evolution, humans are hardwired to want to participate in specific communities or tribes – often driven by a variety of factors including a need for recognition/validation or a desire to belong.  The question becomes, how do companies leverage this to successfully engage with their key tribes as they develop their online strategies?

In conjunction with his partner Ed Moran, director of Insights and Innovation at Deloitte, Francois has been exploring this issue in  great detail over the last few years and many of their findings are based on an annual survey entitled “The Tribalization of Business Study”.  This study examines how some of the world’s most innovative and largest companies are using social innovation to connect with their users and drive business. If you’d like to read more on this topic Francois and Ed have also recently published a book titled the Hyper Social Organization.

I’ll be writing more about this in the coming months, but I thought that this summary video from Francois and Ed provided a really nice snap shot of some of the factors and behaviors that drive people to join tribes. This video also provides a little insight into how companies need to change their ways of doing business to effectively engage with these tribes.

Take a look at the video – I’d be interested in your feedback.

YouTube Preview Image

Does this resonate with you? How are you connecting with your users to build social innovation online?

Best,

David

Verney Yachts Ocean F1: Part 3 (World Record!)

By Tom

Verney Yachts are well on their way to a robust and speedy 3D design of their yacht V39-Albatross, but what happens once it’s built? Well then is when the fun really gets going! With their innovative wing-sail and usage of composite materials, the V39-Albatross will glide along on a cushion of air above the water’s surface, and will be piloted like an airplane.

Why are they going to all this effort you may ask?

The main reason the Verney team is approaching the boat’s design and virtual testing  with the detailed professionalism of an F1 team is because they’re aiming to break a world record. They’ve publically set themselves the goal – on their website homepage it reads:

“Our Challenge: Set a new world outright sailing speed record at 60 to 65 knots (70 to 75 mph, 110 to 120 km/h)”

As always a world record doesn’t come easily. They have to sail the boat on two timed runs between 500m markers and take the average of the two runs’  speed as the record attempt. Also, as this is a sailing record, no power other  wind power may be used. Even the control systems on the boat must be manual.

None of these challenges have put the team off the record attempt, if anything it’s spurred them on! This dedication shows a real Passion for Innovation and I hope that my blog mini-series has given you an insight into the world of Verney Yachts. The work that Verney has done really projects their thoughts and imagination for everyone to see. Cheesy as it is it’s really helped me to understand the phrase “See What You Mean” that we use here at DS.

That’s all for now folks, I’ll keep you updated on the project as it progresses and you can follow them too: www.verneyyachts.com

Best,
Tom
@tombianchi

P.S. Part one and two if you missed them.



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