How Can You Hear the Voice of Your Customers?

By Oleg

Last time I talked about the connection between PLM and World Content. You can see my previous post here where I explore the connection between physical and virtual worlds.

But what about the connection between the virtual worlds we use to develop products using PLM 2.0 technologies and the virtual worlds of our customers? They are not the same.

This is should be pretty cool, right?

When I first time thought about it, my initial take was about simply analyzing and monitoring social networks. You can learn a lot by trying to search what people are saying about your product on Twitter. Try http://search.twitter.com and you can discover a lot of news about your product and/or services.

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But you can go and discover much more information about what you customers are saying by analyzing and monitoring different Web content. Take a look on this cool video from Calif. company Attensity.

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So, what we learned. PLM has a huge potential to be connected to the outside worlds of consumers, not only by providing virtual services related to designing and manufacturing products, but, I believe, in the future also by analyzing how to listen to the voice of your end customers, the consumers of the same products.

What do you think?

Best, Oleg

3D CAD–it’s not just for breakfast anymore

By Matthew

open bottle

It’s pretty common to visit a blog run by a CAD vendor and read stories about interesting things Customer X is doing, whether it’s advancing the state of the art, or just doing something different. But how often do you see stories about the people who work for the vendor doing interesting things in their own lives?

Something we hear over and over is that people think SolidWorks is fun to use, and they use it at home to do various things. There are people here who use SolidWorks to design decks for their houses, or make toys, and even design cars. You name it, they’re probably doing it. Maybe it’s a hobby, maybe an obsession–who’s to say?

Here’s a perfect example. Last week, I got an email about Steve Beaudet, who is a training specialist here in Concord. Steve and his friends have purchased a 1994 Chevrolet short school bus and turned it into the ultimate New England Patriots road trip party wagon. These guys have built a website documenting the transformation process, and you can see how Steve used SolidWorks to design some of the elements. If you’re a fan of tailgating, short buses, or the Pats, it’s worth taking a look. I think they had fun.

How about you? Are you using 3D design in your day-to-day life? Show us what you’re doing, and maybe next time you’ll be the one featured here.

short bus

This is Not a Cereal Box

By Kate

Hi everyone,

I promised to keep you up-to-date as new bricks linked with Dassault Systèmes’ EuropaCorp partnership evolve.

Eh hop! (as the French say) . . .

Nestlé has joined us for an original marketing campaign.

See for yourself in this video, and stay tuned for more 3DVIA Virtools 3D experiences to come . . .

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Looks like Mehdi’s been practicing, non? ;-)

Would love to know what you think . . .

Best,

Kate



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Beyond PLM (Product Lifecycle Management), Dassault Systèmes, the 3D Experience Company, provides business and people with virtual universes to imagine sustainable innovations. 3DSWYM, 3D VIA, CATIA, DELMIA, ENOVIA, EXALEAD, NETVIBES, SIMULIA and SOLIDWORKS are registered trademarks of Dassault Systèmes or its subsidiaries in the US and/or other countries.